Hello,
I'm Ifrah
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I’m a product designer who thrives on tackling tough, messy problems. With a love for systems thinking, storytelling, and thoughtful craft, I shape experiences that drive growth.
I’m a product designer who thrives on tackling tough, messy problems. With a love for systems thinking, storytelling, and thoughtful craft, I shape experiences that drive growth.
I’m a product designer who thrives on tackling tough, messy problems. With a love for systems thinking, storytelling, and thoughtful craft, I shape experiences that drive growth.
I’m a product designer who thrives on tackling tough, messy problems. With a love for systems thinking, storytelling, and thoughtful craft, I shape experiences that drive growth.
Previously
I was a Growth Product Designer at Atlassian, focused on crafting impactful web experiences. I enjoy tackling tough problems and turning uncertainty into clarity.
I was a Growth Product Designer at Atlassian, focused on crafting impactful web experiences. I enjoy tackling tough problems and turning uncertainty into clarity.
I was a Growth Product Designer at Atlassian, focused on crafting impactful web experiences. I enjoy tackling tough problems and turning uncertainty into clarity.
Beyond work
When I’m not designing, you’ll usually find me trying out new restaurants in Seattle, sipping on matcha lattes, or taking my cat Hazel on neighborhood walks.
Design Philosophies
Involve everyone
Designers should never work in silos. I engage developers, stakeholders, users, and researchers early to ensure diverse insights shape thoughtful, inclusive designs.
Keep it simple
Great design is clear and intuitive. I focus on stripping away complexity, ensuring every element serves a purpose and delivers value to the user.
Design Philosophies
Involve everyone
Designers should never work in silos. I engage developers, stakeholders, users, and researchers early to ensure diverse insights shape thoughtful, inclusive designs.
Keep it simple
Great design is clear and intuitive. I focus on stripping away complexity, ensuring every element serves a purpose and delivers value to the user.
Design Philosophies
Involve everyone
Designers should never work in silos. I engage developers, stakeholders, users, and researchers early to ensure diverse insights shape thoughtful, inclusive designs.
Keep it simple
Great design is clear and intuitive. I focus on stripping away complexity, ensuring every element serves a purpose and delivers value to the user.
Experience
2023 - 2024
Atlassian
Product Designer
Led design on 8+ end-to-end web experiences, speeding up launch time by 3x and boosting user engagement 40% on key pages.
2023 - 2024
Digital Aid Seattle
UX Designer (Volunteer)
Collaborated to redesign nonprofit web pages, improving support for local organizations and shaping volunteer evaluation through design challenges.
2023 - 2024
Microsoft
Product Designer (Capstone)
Designed a centralized platform with 40+ resources for refugee resettlement, informed by user research and handed off to an NGO.
2021 - 2021
UCSD Design Lab
UX Design Intern
Developed core features enhancing data visualizations, increasing engagement, and refined interactions through extensive user feedback.
Experience
2023 - 2024
Atlassian
Product Designer
Led design on 8+ end-to-end web experiences, speeding up launch time by 3x and boosting user engagement 40% on key pages.
2023 - 2024
Digital Aid Seattle
UX Designer (Volunteer)
Collaborated to redesign nonprofit web pages, improving support for local organizations and shaping volunteer evaluation through design challenges.
2023 - 2024
Microsoft
Product Designer (Capstone)
Designed a centralized platform with 40+ resources for refugee resettlement, informed by user research and handed off to an NGO.
2021 - 2021
UCSD Design Lab
UX Design Intern
Developed core features enhancing data visualizations, increasing engagement, and refined interactions through extensive user feedback.
Experience
2023 - 2024
Atlassian
Product Designer
Led design on 8+ end-to-end web experiences, speeding up launch time by 3x and boosting user engagement 40% on key pages.
2023 - 2024
Digital Aid Seattle
UX Designer (Volunteer)
Collaborated to redesign nonprofit web pages, improving support for local organizations and shaping volunteer evaluation through design challenges.
2023 - 2024
Microsoft
Product Designer (Capstone)
Designed a centralized platform with 40+ resources for refugee resettlement, informed by user research and handed off to an NGO.
2021 - 2021
UCSD Design Lab
UX Design Intern
Developed core features enhancing data visualizations, increasing engagement, and refined interactions through extensive user feedback.
Education
2022
Bachelor of Science
University of Washington
Major: Human-Computer Interaction
Education
2022
Bachelor of Science
University of Washington
Major: Human-Computer Interaction
Education
2022
Bachelor of Science
University of Washington
Major: Human-Computer Interaction